With the internet booming and people becoming more confident in their voice and more passionate about their…well….passions, we are seeing more blogs pop up. I, for one, am completely down with that except, I am noticing people making the same mistakes I made when I started blogging. Well, fear no more because I am here to give you my top 3 tips to starting a blog. So, let’s get started!
Set a proper foundation.
When I started my blog, I was basically using it for an online journal to express myself. I made the huge mistake of allowing people to”sign up” as users but I had no idea what a newsletter was. So I had all of these people (half real people and the other half spammers), signing up to something and I never even knew about it. The very structure of my blog was amiss. I logged on one day and saw I had over 743 users!!!!! Freaked out. Exported the list and got MailChimp. Removed all the spammy emails I could tell off the back and then sent a ‘re-opt in’ newsletter. About 180 of them unsubscribed and the rest stayed. I issued out an apology and explained that I just didn’t know what I was doing. Guys, if you’re new to blogging hear me when I say this: Your newsletter, your email list is what is going to carry you. So the fact that I had such a crappy start off, was not only embarrassing to my readers but also served as a V8 slap to my head to realize my foundation was bad.
Matthew 7: 24-27 says,24 “Everyone then who hears these words of mine and does them will be like a wise man who built his house on the rock. 25 And the rain fell, and the floods came, and the winds blew and beat on that house, but it did not fall, because it had been founded on the rock. 26 And everyone who hears these words of mine and does not do them will be like a foolish man who built his house on the sand.27 And the rain fell, and the floods came, and the winds blew and beat against that house, and it fell, and great was the fall of it.”
Be like the man who is wise and builds his rock on sand. Yes, I had sought God to start the blog. I mean, He is the one who laid it upon my heart BUT I hadn’t sought him on HOW to create the blog and I suffered major blowbacks because of it. It is amazing to me how often the Lord will direct us to do something and we will intern not ask him how, but take control and do it ourselves.
It’s so many things I didn’t understand about the basis of starting an actual blog. Through prayer and a lot of work I’ve been able to fix all my mistakes and get my blog on solid ground but it was such a headache that could’ve been avoided had I done it right in the first place. So please take heed: Find a blog or book that speaks on how to create a blog, (that’s a lot of blogs in one sentence), and follow it. Learn which host is best for your needs. I spent so much money switching hosts because I didn’t do the proper research as to who could support me, my growth and my online store properly. Side note: I am now with Siteground and I highly recommend them. I do have an article explaining why I chose them and why I prefer them right here.
Also, guys I highly recommend “By His Grace We Blog” by Carmen Brown. It is the stepping stone of the way I was able to turn my blog around, and go from less than 100 views per month to over 600 views per month!!!!! Check out that post here.
Points to Remember in Tip #1)
- Pray CONSISTENTLY about your blog
- Do RESEARCH on how to find the right nesting company, who to purchase your domain from , and how to choose your niche, and how to find your audience.
- Set up a mailing list and sign up/subscription form
- Definitely grab “By His Grace We Blog” By Carmen Brown
Utilize Yoast SEO
Everyone wants to monetize their site. Everyone wants to make money blogging, and stay at home and go on exotic vacations or whatever the case may be. Remember how in step one, I brought up building the proper foundation. Well, SEO functions as the nails, grout, cement and plaster of your blog. Yoast Search Engine Optimization is created solely to help you be found on the internet. So when people type in “How to make a blog”, my blog will prayerfully come up as I have set the ramifications using SEO. I am not a pro just yet, but I can tell you to do the following and it will help you tremendously.
For those of you worrying about monetization, subscribers, ad’s etc. Don’t. Don’t even think about that until you fully know how to utilize SEO because SEO will in turn bring those things to you.
Take away tips from Tip #2
- Download Yoast SEO (free)
- Learn Yoast SEO
Have Content and Consistency
Okay. Double Whammy here guys. Here is a beautiful lesson I had to learn. I had revamped my blog 4 times. I made it super duper pretty and I just knew, when I asked some friends to review it, they would give good feedback. I mean, it was gorgeous. The colors popped. I had a catchy tag line. You couldn’t tell me nothing. Except one dear friend who responded: “Am I correct in seeing you only have 15 articles up?!?” OOOOOHHH. You talk about some one feeling salty. Now granted, I had lost some content due to constant switching of hosts BUT I had no excuse as to why that’s all I had available. Here is what I learned.
There is NO use of having a pretty blog with nothing up to see. Viewers are coming to you for a reason. It’s frustrating if you have a page set up and nothing on it. Imagine if you went to adidas .com and saw a women’s shoes page but when you clicked, nothing was there. You’d be irritated and wouldn’t visit again. You would be frustrated that they had men’s and kids shoes but not what you needed however they advertised that they did. It’s the same thing. If you’re going to launch your blog with just 5 posts, that’s perfectly fine as long as you only have that blog page up. Don’t have a page on recipes with no recipes because then you lose the people who actually were going to join for that reason.
I mean honestly guys. Here I was complaining about how I didn’t have any views and I just couldn’t figure out why. Then to realize I didn’t actually offer anything to help my readers. It was an eye opener for sure but since then, I have been pushing out posts that I know are helpful to you guys. Side note: I pray about these too 🙂
Now to being consistent. It is definitely needed to be successful in getting people to visit and stay on your blog but I urge you to be realistic. If you’re a mama like me and a wife, you know our jobs are 24/7. I’m not going to expect myself to punch out 4 posts in a week. It’s impossible for me to give quality at that rate but I know I can do 2 posts a week and some Pinterest images. So that’s what I do and if get more time, then I do more work.
If you choose a niche that you’re passionate about, creating content won’t be a hassle.I’m certainly not saying that it will be easy but you won’t dread it. You should blog about what you’re passionate about; what you can talk about for hours.
Take Away Tips for Tip #3:
- Don’t worry about social media, monetizing, subscribers until you build the structure that can handle those things. Google Adsense won’t even accept a person if you don’t have enough content. Lol! Trust me I know from experience.
- Just take your time. Personally, I recommend getting familiar with seo and 15 good posts under your belt. Also, ensure a post is on each page! Again, SEO is what’s going to bring you subscribers.
- For those of you wanting to make freebies, I recommend jotting down ideas you have and then work on it a little at a time. Give yourself two weeks or a month to create one. If you worked 30 minutes a day on creating it, by the end of the month you’d have an awesome freebie. 😊
My momma says there is always someone willing to buy what you’re selling so don’t rush. Take your time so you can build properly and save yourself the headache of redoing.
I really hope and pray that this post has helped you guys. Any questions or comments, please leave them below.